It’s not just about the entrepreneur or the startup, it’s about building a great company. It’s about tapping into our basic instinct to do a job well and develop the skills to do so.
Just as a father consistently focuses on doing his job well and keeps trying new techniques to get better. Or a teenager who earned her license and someday must drive in the mountains, through snow, or alongside a caravan of trucks. In each case, the craftsman is dedicated to doing quality work. Continue reading